The Bright Core Drivers® concept was created in 2012 when we found that 90% of our clients did not want traditional psychometrics. They said they were tired of being put into boxes.
Recruitment
stick rate
Increased
Engagement
Years improving teams
since 2015
… Instead, our clients told us they wanted a fun product that shows them what people actually need to perform and thrive!
With practical tips and a concise but meaningful report. Our clients asked for a different approach, with no “most or least” scoring, and a more dynamic and thought-provoking experience.
In addition, our clients wanted to uncover individual mindsets which would support real, practical development and enable ongoing professional growth.
In nutshell, our clients are always looking for a competitive advantage in these areas
So this is what we did…
We created an engaging card deck with gamification to ensure a positive experience. Backed by years of research and independently reviewed by industry psychologists.
Sounds simple? It looks and sounds simple because we have done the work to make it so—layers of mathematical algorithms to ensure validity, consistency, that results are free from bias. In addition, the Core Drivers simplify the complex world of people and culture to make our clients’ lives easier.
We listened to our clients who didn’t like the idea that they fit into a box.
Our clients are always keen to learn and want barriers removed, so we run in-house workshops, bite-size, snackable, lunchtime express sessions. Soon to be available for on-line access to our Global clients.
Clients want an infographic styled report instead of a 27-page wall of text.
They want some succinct, practical hand-on tips.
Clients want a concise and easy to follow onboarding & retention plan that future-proofs their top talent.
Creates a suggested learning pathway with recommended audiobooks, TED talks and other innovative learning ideas
"Wow this is something fresh and new. We’ve seen hundreds of tools but nothing like this!"
"How can something that looks so simple be so accurate and insightful?"
"Wow this is something fresh and new. We’ve seen hundreds of tools but nothing like this!"